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『簡體書』赢在中国:如何在中国的新硅谷中掘金?(英文)

書城自編碼: 2922994
分類: 簡體書→大陸圖書→經濟中國經濟
作者: [美]泰德?普林斯 著
國際書號(ISBN): 9787510460050
出版社: 新世界出版社
出版日期: 2016-11-01
版次: 1 印次: 1

書度/開本: 16开 釘裝: 平装

售價:NT$ 660

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編輯推薦:
本书适合所有对中国经济发展、社会状况、企业文化感兴趣的读者,既可以作为国内创业者的一本案例教材,亦可作为一本优秀的投资参考书推荐给海外投资者,具有较高的出版价值和对外传播价值。
內容簡介:
我们都知道,创新是现代社会发展的源泉。我们也知道,建立一个吸引、培养和推动创新公司的环境甚至更加重要,因为这样的环境能让初创公司更容易取得成功,从而推出更多创新产品和服务。
从目前来看,这类环境中最为成功、已经形成良性发展态势的,是美国的硅谷。有许多国家试图模仿,但大多都遭遇了失败。中国也是尝试着之一,但目前仍未取得成功。
怎样才能打造美国硅谷那样的环境?创业者又将就此做出什么改变?许多作品都试图就这一问题展开论述,但它们都未能提炼出本质内容,因为硅谷之中暗含奥秘,表面的模仿难以成功。
在本书中,全球著名作家、拥有丰富管理经验的普林斯博士将为这一问题提供全新的分析视角。书中提供了真正的实践途径和其他书中从未有过的建议。通过本书,读者们能掌握一系列切实可行的操作手法,打造自己的企业,最终建成具有中国特色的真正硅谷。
關於作者:
泰德普林斯博士是佩斯领导力研究院(Perth
Leadership Institute)的CEO和创始人,是全球公认的领导力和财务绩效方面的专家,在学术和专业刊物上发表了大量关于领导力、管理学、人力资源、企业战略和技术方面的文章。普林斯博士经常被邀请在企业高级主管专业会议上讲演。在建立佩斯领导力研究院之前,普林斯博士在软件和技术行业有着20多年上市公司和私人公司CEO的丰富从业经验,并具有丰富的企业并购经验。
当前,普林斯博士的主要工作是开展领导力方面的培训项目,内容主要集中在领导人的财务能力、行为金融学和高级主管的商业智慧方面。他还为世界上一些最大公司的高管和CEO提供领导力和商业智慧训练,并担任佛罗里达大学沃灵顿商学院(Warrington Graduate School of Business)的客座讲师,讲授创业学课程,并作为上海财经大学的客座教授讲授财务领导学。
普林斯博士拥有新南威尔士大学语言和政治学的一等荣誉学士学位,以及莫纳什大学政治学博士学位。
目錄
How Founders Can Bring Success to the New
Silicon Valley in China 1
INTRODUCTION 3
Chapter 1 Why do Silicon Valleys Succeed or
Fail? 4
PART 1LEVERAGING
HIGH-IMPACT FOUNDERS 13
Chapter 2 Founders are Different 14
Chapter 3 The Difference between American and
Chinese Founders and their Situations 19
Chapter 4 The Opportunities and the
Temptations of the New Chinese Founder 26
Chapter 5 Pop-Up Careers and Pop-Up Founders 31
Chapter 6 Will the Founders Personality
Create Wealth For His Company? 36
Chapter 7 Style versus Substance in New
Founders 41
Chapter 8 How Venture Capitalists Judge
Founders 46
Chapter 9 How Successful Are Startups by
Senior Founders? 50
Chapter 10 Is High Intelligence a Disadvantage
in Being a Founder? 55
Chapter 11 Founders should be Teachers Too 60
Chapter 12 Who Is Not Suitable to be a Founder? 66
Chapter 13 The
Founder-Board Relationship is Critical to Silicon Valley Success 72
PART 2BUILDING
TRANSFORMATIVE NEW COMPANIES 77
Chapter 14 Leaping Ahead of Shocking Market
Changes 78
Chapter 15 Building Agile Company Cultures to
Sustain Constructive Energy 84
Chapter 16 Choosing the Right Leadership Style
for Explosive Growth 90
Chapter 17 But Will an MBA Make Me Manage My
Startup Better? 96
Chapter 18 How to Fail Beautifully When Theres
No other Choice 102
PART 3
TURNING EMPLOYEES INTO ENTREPRENEURS 108
Chapter 19 Turning Employees into
High-Performance Owners 109
Chapter 20 The Success Secret of Startup
Leadership Business Acumen 114
Chapter 21 How to Make Startups More Innovative 119
Chapter 22 How to Find and Use the Different
Types of Innovators 125
Chapter 23 Emotional Intelligence Is Critical to
High Startup Performance 132
Chapter 24 Excitement and Passion Drives
Successful Startups 138
Chapter 25 How to Reward Your Employees
Without Money 146
Chapter 26 Is Exercise the Secret to Silicon
Valleys Success? 152
PART 4STRATEGIES
FOR ATMOSPHERIC VALUATIONS 157
Chapter 27 How can Your Company Become a Unicorn? 158
Chapter 28 Use the Buffett Method of Valuation
To Turbocharge Your Companys Value 164
Chapter 29 Financing
for Your Startup You Got to Tell a Story 171
Chapter 30 Finding the Best or Any - Business
Model for Your Company 178
Chapter 31 Killer Investor Relations Programs
are Key to Killer Valuations 184
Chapter 32 Going Public is the Beginning, Not
the End 192
Chapter 33 Selling your Company for the Best
Price 199
Chapter 34 How to Prosper or Just Survive in a
Bear Market 206
PART 5 BUILDING THE
NEW CHINESE SILICON VALLEY 211
Chapter 35 Building a Unique Chinese Silicon
Valley Model The Gaokao for Founders 212
內容試閱
样章

The Silicon Valleys of My
Life
Although I never planned
it that way, much of my working life has been bound up with a series of
Silicon Valleys. And not just in the US, where I have lived for 30 years.
In the early 1980s I was
the Chief Information Officer for the Australian Social Security agency. We
were big users of computers. So I used to go to the US regularly to visit computer
and software companies to evaluate what they were doing.
Those companies were in
two places, Silicon Valley in and near San Francisco, and in Boston on the
Route 128 Corridor. I used to visit then-hot technology companies like National
Semiconductor and Amdahl in Silicon Valley and Wang and Data General on Route
128. In those days it was the Route 128 Corridor that was the real Silicon
Valley while the tech cluster in San Francisco and San Jose was still in the
earlier stages of development. Boston was really where all the action was at.
When I finally moved to
the US in the mid-1980s, I lived in New York. That was not even attempting to
be a Silicon Valley. But the company I started there was owned by an
Australian company and we had our own connections to people who wanted to
start an Australian Silicon Valley, although in those days it wasnt called
that.
In the mid-1980s the
government of the state of Victoria decided that it wanted to start up a tech
cluster like the ones in the US. So they chose my company and several
others to identify Australian startups that could form the nucleus of a new
tech cluster an Australian Silicon Valley in Melbourne, Australia.
So as well as my usual job
running a startup in New York, I got involved in helping choose Australian
companies for the new Australian Silicon Valley, but doing it mainly from New
York. The short story is that the attempt failed miserably. We will talk
about why later in this chapter. But the fact that a government was involved
was a major factor in this failure.
I thought that was the end
of my nascent career as a venture capitalist. But I was wrong. In the late
1980s my company formed a joint venture with the UK government to start a new
software company in the UK. The location of the company was near Oxford. As you
may know, that is where the most famous university in the UK, Oxford
University, is situated. I became the interim CEO of this new software
company while I found a permanent CEO.
You are probably aware
that the UK, like just about every other developed country in the world, has
had its own ambitions to set up its own Silicon Valley. One place chosen was
around Oxford University, just like Silicon Valley is around Stanford
University.
So I unwittingly became a
part of the startup scene in the UK version of Silicon Valley when it was
getting started.
In its own way it has been
quite successful but of course it is nothing compared to the real thing in
the US. I would love to say that the startup I was associated with in the UK Silicon
Valley was very successful, but it wasnt. Most of the reason was that it was
partly owned by the UK government. Just like the failure of the Australian
Silicon Valley in Victoria, this one also suffered greatly from being partly
owned by a government entity.
I dont think I would have
had much if anything to do with the Silicon Valley of the West Coast except that
in the early 1990s I was invited to join the board of a software company
based in actually near Silicon Valley on the West Coast. So I used to fly
across the American continent every month or so to do my duty as a director.
There I was able to observe
the rapid expansion of the West Coast Silicon Valley. It wasnt then like it
was these days but it was already starting to burst out of its seams.

 

 

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