Unit 1Basic Knowledge of Business Letter Writing 1
1.1 Introduction 1
1.2 The Principles of Business Letter Writing 2
1.3 Preparation before Writing 5
1.4 Useful Sentences in Business Letters 6
Words ＆ Vocabulary 11
Supplementary Reading 12
Exercises 15
Unit 2Establishing Business Relations 22
2.1 Introduction 22
2.2 Writing Skills 25
2.3 Sample Letters 26
2.4 Useful Sentences in Business Letters 29
Words ＆ Vocabulary 30
Supplementary Reading 31
Exercises 33
Unit 3Inquiries and Replies 38
3.1 Inquiry 38
3.2 Reply 48
3.3 Useful Sentences 51
Words ＆ Vocabulary 52
Supplementary Reading 53
Exercises 55
Unit 4Credit Investigation 59
4.1 Introduction 59
4.2 Letter Samples 61
4.3 Useful Sentences 66
Words ＆ Vocabulary 67
Supplementary Reading 67
Exercises 70
Unit 5Quotation and Offers 74
5.1 Introductions 74
5.2 Writing Skills 77
5.3 Letter Samples 78
5.4 Useful Sentences on Enquiries and Relies 84
Words ＆ Vocabulary 85
Supplementary Reading 85
Exercises 88
Unit 6Counter Offer 91
6.1 Introduction 91
6.2 Writing Skills 92
6.3 Letter Samples 93
6.4 Some useful sentences on enquiry and reply 97
Words ＆ Vocabulary 98
Supplementary Reading 98
Exercises 101
Unit 7Orders, Acceptance and Rejections 105
7.1 Introduction 105
7.2 Writing Skills 108
7.3 Letter Samples 111
7.4 Useful sentences on orders, acceptance and rejections 117
Words ＆ Vocabulary 117
Supplementary Reading 118
Exercises 120
Unit 8Sales Promotion 125
8.1 Introduction 125
8.2 Writing Skills 128
8.3 Letter Samples 129
8.4 Useful Sentences on Sales Promotion 134
Words ＆ Vocabulary 135
Supplementary Reading 136
Exercises 138
Unit 9Establishment of LC and Amendment 142
9.1 Introduction 142
9.2 Writing Skills 146
9.3 Letters Samples 149
9.4 Useful Sentences 154
Words ＆ Vocabulary 155
Supplementary Reading 156
Exercises 157
Unit 10Packing 161
10.1 Introduction 161
10.2 Writing Skills 162
10.3 Letter Samples 162
10.4 Useful Sentences 165
Words ＆ Vocabulary 166
Supplementary Reading 167
Exercises 168
Unit 11Shipment 170
11.1 Introduction 170
11.2 Writing Skills 172
11.3 Sample Letters 173
11.4 Useful Sentences on Packing, Shipping Marks and Shipment 178
Words ＆ Vocabulary 178
Supplementary Reading 179
Exercises 181
Unit 12Insurance 185
12.1 Introduction 185
12.2 Writing Skills 190
12.3 Letter Samples 193
12.4 Useful Sentences on Insurance 198
Words ＆ Vocabulary 199
Supplementary Reading 199
Exercises 201
Unit 13Claims 204
13.1 Introduction 204
13.2 Writing Skills 206
13.3 Sample Letters 208
13.4 Useful Sentences on Claims 216
Words ＆ Vocabulary 217
Supplementary Reading 218
Exercises 219
Appendix AUseful Abbreviations in International Trade 222
Appendix BThe Relevant Documents and Other Useful Expressions 226
参考文献 239
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