Each day we make decisions， conscious and subconscious， based
on branding. The clothes we wear， where we will have lunch， our
favorite beverage ， the music we listen to-and even how we listen
to it. Everything we encounter has a branding experience. The
choices made by branding professionals bring to life a product''s
philosophy and spirit .These creative choices are intended to
attract clients and create interest and value for a product or
service.
Branding is much more than a logo. It is a collection of elements
that gives a product or service its presence. It allows us to
experience how a product feels in mere seconds. It uses physical
variables-line， shape， texture， color， typography， as well as
intangibles such as a product''s philosophy， mission statement， and
market placement. The sum of these collected variables introduce us
to the product， setting the stage for the experience that is to
come.
目錄：
Wallnut Studio
Menta
Nomatenalmono.org
Cordoba I Argentina
Andy Lund
Natoof Design
Dubail United Arab Emirates
SHH
Oscar Guerrero Canizares
Colombia
One Man''s Studio
Susanne Dunkel
Cologne | Germany
Fontos Graphic Design
Duel
ARTENTIKO
Poland
Kane + Associates
Lotta Nieminen
Helsinki | Finland
Based in New York City USA
Aleksander Shevchuk
Russia
Mind Design
London | UK
ANTI
Oslo | Norway
SeventhDesign
Buenos Aires | Argentina
Florafauna
USA
LoSiento
Spain
Asenso
France
Danne Design
USA
Hyperakt
New Yorkl USA
Mauro Gimeno
New YorkIUSA
Raw Design Sfudio
Manchesterl England
Almacen Graphic Design Studio
Buenos AiresIArgentina
Raquel Quevedo
Barcelona ISpain
3group
Poland
BVD
Sweden
A Graphic Pracfice
Berlin | Germany
SDL
The Luxury of Protest
Londonl UK
Communication Bureau Proekt
Moscowl Russia
DDA
Barnickel Design
Prompt Design
Thailand
1977 Design
London | UK
Superfried
NNSS
Leilani Silversten
Orlando | Florida I USA
Florian Mewes
Amsterdam | Netherlands
HAUS
Los Angeles | USA
Marcos Minini
DELINEO DESIGN
Janine Rewell
Benjamin Datmo
London Stockholm
Jonathan Capecchi
Lowres Creative Studio
Amsterdam | Netherlands
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